Domains & DNS
What happens when a domain gets burned, and how do I do a domain swap?
Updated Nov 6, 2026
Domains are where email reputation accumulates. A domain is burned when reply rates drop a lot or complaint and bounce rates are high, often after poor sending practices.
The swap itself is free and you don't need to cancel your subscription. You only pay if you buy new domains for it; your own or unused domains cost nothing. ScaledMail does the setup for you.
How to request a swap:
- Go to Infrastructure › Domains
- Select the domains to replace
- Click Update domains, choose Swap domains, and enter the new domains
Progress shows in Infrastructure › Domain updates.
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